This data protection declaration is based on the EU data protection basic regulation (DSGVO). Although the DSGVO is a regulation of the European Union, it is important to us. The Swiss Data Protection Act (DSG) is strongly influenced by EU law, and companies outside the European Union or the EEA must comply with the DSGVO under certain circumstances.
1. person responsible / data protection officer / representative
Responsible for the data processing, which we describe here, is Dr. med. Konrade von Bremen, Freiburgstrasse 38, 3010 Bern. If you have data protection concerns, you can send them to the following contact address:
2. collection and processing of personal data
We primarily process the personal data which we receive from our customers and other business partners and other persons involved in the business relationship with them or which we collect from their users when operating our websites, apps and other applications.
To the extent permitted, we also extract certain data from publicly accessible sources (e.g. debt collection registers, land registers, commercial registers, press, internet) or receive such data from other companies within SWAN Isotopen, from authorities and other third parties (such as credit agencies, address dealers). In addition to the data you give us directly, the categories of personal data that we receive about you from third parties include information from public registers, information that we learn about you in connection with official and judicial proceedings, information in connection with your professional functions and activities (so that we can, for example with your help we can conclude and process business transactions with your employer), information about you in correspondence and meetings with third parties, creditworthiness information (if we conduct business with you personally), information about you which persons from your environment (family, consultants, legal representatives, etc.) give us so that we can conclude or process contracts with you or with your involvement (e.g. References, your address for deliveries, powers of attorney, information on compliance with legal requirements such as money laundering prevention and export restrictions, information from banks, insurance companies, distributors and other contractual partners of us for the use or provision of services by you (e.g. payments made, purchases made), information from the media and the Internet about you personally (insofar as this is appropriate in the specific case, e.g. e.g. in the context of a job application, press review, marketing/sales, etc.), your addresses and, if applicable, interests and other socio-demographic data (for marketing purposes), data in connection with the use of the website (e.g. IP address, MAC address of the smartphone or computer, details of your device and settings, cookies, date and time of the visit, pages and contents called up, functions used, referring website, location details).
3. purposes of data processing and legal bases
We use the personal data collected by us primarily to conclude and process our contracts with our customers and business partners, in particular our involvement in important topics of transport policy as a competence centre for automobiles and commercial vehicles, as well as the purchase of products and services from our suppliers and subcontractors, and to comply with our legal obligations in Switzerland and abroad. If you work for such a customer or business partner, you may of course also be affected by this in this capacity with your personal data.
In addition, we also process personal data of you and other persons, as far as permitted and as we deem appropriate, for the following purposes in which we (and sometimes third parties) have a legitimate interest corresponding to the purpose:
Offering and further developing our offers, services and websites, apps and other platforms on which we are present;
Communication with third parties and processing of their inquiries (e.g. applications, media inquiries);
Examination and optimization of procedures for the analysis of requirements for the purpose of direct customer contact as well as the collection of personal data from publicly accessible sources for the purpose of customer acquisition;
advertising and marketing (including the organisation of events), unless you have objected to the use of your data (if we send you advertising as an existing customer, you can object to this at any time; we will then put you on a blacklist against further advertising mailings);
Market and opinion research, media monitoring;
Assertion of legal claims and defence in connection with legal disputes and official proceedings;
Prevention and clarification of criminal offences and other misconduct (e.g. conducting internal investigations, data analysis to combat fraud);
warranties of our operations, especially IT, our websites, apps and other platforms;
Video surveillance to safeguard the right to the premises and other measures for IT, building and plant security and protection of our employees and other persons and assets belonging to or entrusted to us (such as access controls, visitor lists, network and mail scanners, telephone recordings)
Acquisition and sale of business units, companies or parts of companies and other transactions under company law and the associated transfer of personal data as well as measures for business management and insofar as necessary for compliance with legal and regulatory obligations and internal regulations of SWAN Isotope
If you have given us your consent to process your personal data for specific purposes (for example, when you register to receive newsletters or carry out a background check), we will process your personal data within the scope of and based on this consent, unless we have another legal basis and we need one. Consent that has been granted can be revoked at any time, but this has no effect on data processing that has already taken place.
4. Cookies / Tracking and other technologies related to the use of our website
We typically use “cookies” and similar techniques on our websites to identify your browser or device. A cookie is a small file that is sent to your computer or automatically stored on your computer or mobile device by the web browser you use when you visit our website. It allows us to recognize you when you return to this website, even if we do not know who you are. In addition to cookies that are only used during a session and are deleted after your visit to the website (“session cookies”), cookies can also be used to store user settings and other information for a certain period of time (e.g. two years) (“permanent cookies”). However, you can set your browser to reject cookies, to save them only for one session or to delete them prematurely otherwise. Most browsers are preset to accept cookies. We use permanent cookies so that you can save user settings (e.g. language, autologin). If you block cookies, it is possible that certain functionalities (e.g. language selection, shopping cart, ordering processes) will no longer work.
In our newsletters and other marketing e-mails we also partly and as far as permitted incorporate visible and invisible image elements, by retrieving them from our servers we can determine whether and when you have opened the e-mail, so that we can also measure and better understand how you use our offers and tailor them to you. You can block this in your e-mail program; most are preset to do so.
By using our websites and agreeing to receive newsletters and other marketing emails, you agree to the use of these techniques. If you do not want this, you must set your browser or e-mail program accordingly.
We also use so-called plug-ins from social networks such as Facebook, Twitter, YouTube, Google+, Pinterest or Instagram on our websites. This is always visible to you (typically via corresponding symbols). We have configured these elements so that they are deactivated by default. If you activate them (by clicking on them), the operators of the respective social networks can register that you are on our website and where and can use this information for their purposes. The processing of your personal data is then the responsibility of this operator in accordance with their data protection regulations. We do not receive any information about you from him.
We use the Facebook Pixel, Google Remarketing Tag, LinkedIn Pixel and Twitter Pixel to show you ads on Facebook, Facebook Messenger, Facebook Audience Network, Instagram, Google AdWords, Google Display Network, YouTube, LinkedIn and Twitter based on your activities on our website via re-targeting and tailored to your interests.
5. Data transfer and data transmission abroad
In the course of our business activities and for the purposes set out in Clause 3, we also disclose to third parties, to the extent permitted and as we deem appropriate, either because they process them for us or because they wish to use them for their own purposes. This applies in particular to the following positions:
Service providers of us (within SWAN Isotopes as well as externally, such as banks, insurance companies), including contractors (such as IT providers);
distributors, suppliers, subcontractors and other business partners;
domestic and foreign authorities, government agencies or courts;
the media; the public, including visitors to websites and social media;
competitors, industry organisations, associations, organisations and other bodies;
acquirers or parties interested in acquiring business units, companies or other parts of SWAN Isotope;
other parties in possible or actual legal proceedings;
any joint recipients.
Some of these recipients are in Germany, but they may be anywhere in the world. In particular, you must expect your data to be transferred to all countries where the service providers we use are located (such as Microsoft, foresite). If we transfer data to a country without adequate legal data protection, we will ensure an adequate level of protection as required by law by using appropriate contracts (namely on the basis of the so-called standard contractual clauses of the European Commission, which can be found here, here and here) or so-called Binding Corporate Rules or rely on the legal exceptions of consent, the execution of contracts, the establishment, exercise or enforcement of legal claims, overriding public interests, the published personal data or because it is necessary to protect the integrity of the data subjects. You can obtain a copy of the contractual guarantees mentioned above at any time from the contact person mentioned under point 1, unless it is not available under the above link. However, we reserve the right to blacken copies for reasons of data protection or confidentiality or to supply only extracts.
6. duration of the storage of personal data
We process and store your personal data as long as it is necessary for the fulfilment of our contractual and legal obligations or otherwise for the purposes pursued with the processing, i.e. for the duration of the entire business relationship (from the initiation, processing to the termination of a contract) and, in addition, in accordance with the legal storage and documentation obligations. It is possible that personal data may be retained for the time during which claims may be asserted against our company and insofar as we are otherwise legally obliged to do so or legitimate business interests require it (e.g. for evidence and documentation purposes). As soon as your personal data is no longer required for the above-mentioned purposes, it will be deleted or made anonymous as far as possible. For operational data (e.g. system protocols, logs), generally shorter retention periods of twelve months or less apply.
7. data security
We take appropriate technical and organizational security measures to protect your personal data from unauthorized access and misuse, such as issuing instructions, training, IT and network security solutions, access controls and restrictions, encryption of data carriers and transmissions, controls.
8. obligation to provide personal data
Within the framework of our business relationship, you must provide us with the personal data required for the establishment and execution of a business relationship and the fulfilment of the associated contractual obligations (you do not generally have a legal obligation to provide us with data). Without this data, we will generally not be able to conclude or execute a contract with you (or the body or person you represent). Nor can the website be used if certain information to secure data traffic (such as IP address) is not disclosed.
We process your personal data partly automatically with the aim of evaluating certain personal aspects (profiling). We use profiling in particular to provide you with targeted information and advice on products. In doing so, we use evaluation instruments that enable us to provide communication and advertising tailored to your needs, including market and opinion research.
10. rights of the data subject
Within the framework of the data protection law applicable to you and to the extent provided for therein (such as in the case of the DSGVO), you have the right to information, correction, deletion, the right to limit data processing and otherwise to object to our data processing and to surrender certain personal data for the purpose of transfer to another body (so-called data portability). Please note, however, that we reserve the right to assert the restrictions provided for by law, for example if we are obliged to store or process certain data, if we have an overriding interest in doing so (insofar as we are entitled to invoke this) or if we need them for the assertion of claims. We will inform you in advance if any costs are incurred by you. We have already informed you about the possibility of revoking your consent in section 3. Please note that the exercise of these rights may conflict with contractual agreements and that this may have consequences such as premature termination of the contract or cost consequences. In this case we will inform you in advance where this is not already contractually regulated.
The exercise of such rights generally requires that you clearly prove your identity (e.g. by means of a copy of your identity card, where your identity is otherwise not clear or cannot be verified). To assert your rights, you can contact us at the address given in section 1.
Furthermore, every data subject has the right to enforce his or her rights in court or to lodge a complaint with the competent data protection authority. The competent data protection authority in Switzerland is the Federal Data Protection and Information Commissioner http://www.edoeb.admin.ch.